*This post may have affiliate links, which means I may receive commissions if you choose to purchase through links I provide (at no extra cost to you).

Ever wonder how fashion bloggers and Instagram influencers make money? One way is through fashion affiliate programs.

Affiliate programs create special links to clothing and accessories that you can put in your blog and Instagram profile. When someone clicks your affiliate links and purchases something—you get paid! That’s called a commission, and it’s a percentage of the sale.

To help you monetize your fashion blog, I’ve scoured the internet and compiled this exhaustive list of 101 fashion affiliate programs you can join to make money!

Individual Brand Affiliate Programs (in Alphabetical Order)

#1 Aeropostale

Commission: 2%

#2 AliExpress

Commission: 5.87%

#3 Alternative Apparel

Commission: 6%

Tags: Ethical, sustainable cotton clothing

#4 Anthropologie

Commission: 6%

30-day cookie window

#5 Athleta

Commission: 1% to 15%

Tags: Athletic

#6 Australian Ugg Boots

Commission: 10.00% Ugg boot sale

Tags: Boots, shoes, footwear

#7 Banana Republic

Commission: 10.00% commission (EU) 1.00% – 4.00% commission (US) 1.00% – 2.00% commission (CA)

#8 BCBG

Commission: 3.99%

#9 Betsey Johnson

Commission: 7%

#10 Billabong

Commission: 3% to 7%

#11 Bloomingdale’s

Commission: 4%

#12 Brooks Brothers

Commission: 6.99%

#13 Burberry

Commission: 7%

#14 Chicos

Commission: 4%

#15 Chinese Laundry

Commission: 8.99%

#16 Crocs

Commission: 6-8%

#17 Diesel

Commission: 3%

#18 Dooney & Bourke

Commission: 11.23%

#19 eBay

Commission: 50% to 70% of eBay’s revenue share

#20 Eddie Bauer

Commission: 5%

#21 eShakti

Commission: 8%

#22 FabFitFun

Commission: approximately 21.63%

#23 Free People

Commission: 2.99%

#24 Gap

Commission: 1.7%

#25 Gap Canada

Commission: 2.74%

#26 Guess

Commission: 3.99%

#27 Harrods

Commission: 3%

#28 Hugo Boss

Commission: 7%

#29 Jones New York

Commission: 5%

#30 Justfab.com

Commission: $2 per U.S. lead

#31 Kate Spade New York

Commission: 2.99%

#32 Kenneth Cole

Commission: 10%

#33 Lane Bryant

Commission: 5%

#34 Life Is Good

Commission: 5.99%

#35 Lily Pulitzer

Commission: 6%

#36 Loft

Commission: 4%

#37 Lucky Brand Jeans

Commission: 5%

#38 Macy’s

Commission: approximately 276.40%

#39 Madewell

Commission: 1.56%

#40 ModCloth

Commission: 32.43%

#41 Naturalizer

Commission: 10%

#42 Nautica

Commission: 2.05%

#43 Nine West

Commission: 5-7%

#44 Nordstrom

Commission: 4.7%

#45 Nordstrom Rack

Commission: 7.04%

#46 Oakley

Commission: 9%

#47 Old Navy

Commission: 1-15%

#48 PacSun

Commission: .99%

#49 Pottery Barn Teen

Commission: 3%

#50 RayBan

Commission: 6.11%

#51 Reebok

Commission: 7.76%

#52 Rent the Runway

Commission: 7%

#53 Roots Canada

Commission: 5%

#54 Roxy

Commission: 3%

#55 Rue21

Commission: 5%

#56 Saks Fifth Avenue OFF FIFTH

Commission: 8.87%

#57 Saucony

Commission: 8%

#58 Skechers

Commission: 63.47%

#59 Spanx

Commission: .7%

#60 Stella & Dot

Commission: 10.00% Sales $100.00 Leads

#61 Steve Madden

Commission: 8.22%

#62 Sunglass Hut

Commission: 9.2%

#63 Superdry

Commission: 4.31%

#64 Swarovski

Commission: 7.96%

#65 Ted Baker

Commission: 8%

#66 Teva

Commission: 8%

#67 The Limited

Commission: 2%

#68 The North Face

Commission: 5%

#69 ThredUP

Commission: 30.00% of sales for new customers 10.00% of sales

#70 TOMS Shoes

Commission: 2.98%

#71 Trunk Club

Commission: 7%

#72 Uncommon Goods

Commission: 10.02%

#73 Vera Bradley

Commission: 4%

#74 Warby Parker

Commission: 10.00% commission on all goods $0.50 per lead

#75 White House Black Market

Commission: 1.99%

#76 Encircled

Commission: 8%

Skimlinks

The following fashion affiliate programs are ALL available via Skimlinks, which means you don’t have to join each individual program—just join Skimlinks!

#77 Nike

Commission: average of 5.23% on Skimlinks

Join via Skimlinks

#78 Lululemon

Commission via Lululemon directly: 5% max

Commission via Skimlinks: 15.8% on average

Join via Skimlinks

#79 REI

Commission via REI directly: 5%

Commission via Skimlinks:

Join via Skimlinks

#80 Zappos

Skimlinks Exclusive Rate: 10%

Join via Skimlinks

#81 Urban Outfitters

Average commission rate on VigLink: .07

Skimlinks Exclusive Rate: 5%

Join via Skimlinks

#82 ASOS

Average commission rate via VigLink: ~7.75%

Skimlinks Exclusive Rate: 2-10%

Join via Skimlinks

#83 New York & Company

Regular baseline commission: 3%

Skimlinks Exclusive Rate: 10%

Join via Skimlinks

#84 L.L. Bean

Average commission rate on VigLink: ~3.99%

Skimlinks average commission rate: 6.25%

Join via Skimlinks

#85 H&M

Average commission rate on VigLink: ~5.95%

Skimlinks Exclusive Rate: Unknown

Join via Skimlinks

#86 Topshop

Average commission rate on VigLink: ~4.99%

Skimlinks Exclusive Rate: 12%

Join via Skimlinks

#87 Everlane

Average commission rate on VigLink: ~8.00%

Skimlinks Exclusive Rate: 14%

Join via Skimlinks

#88 Uniqlo USA

Skimlinks average commission rate: 8.05%

Join via Skimlinks

#89 Stitch Fix

Skimlinks average paid commission rate over past 90 days: 69.39%

Join via Skimlinks

#90 Kenneth Cole

Regular baseline commission rate: 3%

Skimlinks Exclusive Rate: 15%

Join via Skimlinks

#91 Etsy

Etsy standard publisher rate: 4%

Skimlinks rate: Unknown

Join via Skimlinks

#92 Adidas UK

Join via Skimlinks

#93 Frank And Oak

Regular commission rate: up to 10%

Average commission rate paid out via Skimlinks: 27.31% 

Join via Skimlinks

Skimlinks Exclusive Rate:

#94 Lacoste

Average commission paid out via VigLink: ~2.99%

Average commission paid out via Skimlinks: 3.33% 

Join via Skimlinks

#95 Coach

Average commission paid out via VigLink: about 5%

Average commission paid out via Skimlinks: 14.44%

Join via Skimlinks

#96 Ralph Lauren

Commission via VigLink: 7%

Skimlinks default commission rate: 8%

Join via Skimlinks

#97 Amour Vert

Commission rate via VigLink: 20%

Average commission paid out via Skimlinks: 7.60%

Join via Skimlinks

#98 Eileen Fisher

Skimlinks Exclusive Rate: 3%

Join via Skimlinks

#99 Marine Layer

Average commission paid out via Skimlinks: 12.41%

Join via Skimlinks

Fashion Affiliate Networks

If you want to cast a wide net, you can sign up for a fashion affiliate network—they aggregate all the affiliate programs in ONE place for you to earn money. The following two are the most popular:

#100 ShopStyle Collective

#101 RewardStyle
This is the affiliate platform behind the popular #liketoknowit that you see on Instagram from fashion influencers. They use this to create the liketoknowit links and earn commissions when you buy an outfit they recommend.

Which Fashion Affiliate Programs Will You Join?

Whew, is your head reeling yet?! I know I just threw a TON of fashion affiliate programs at you, so here is my advice:

  • Join Skimlinks. That way, instead of joining 50 fashion affiliate programs at once, you just join Skimlinks and it will AUTOMATICALLY turn any relevant links already on your blog into affiliate links. SO easy, right?! (Here’s how I made $8,115.17 from Skimlinks!)
  • Do not go on a crazy spree of joining EVERY affiliate program out there. Pick your favorite ones, the ones you buy from that you can truly recommend.
  • Sign up for at least 3 affiliate networks or (such as Skimlinks, ShopStyle, and RewardStyle) OR 10 fashion affiliate programs to get started. After about two months, review which affiliate programs earned you the most money—and start focusing ONLY on those. Don’t waste your time on affiliate programs that are earning you little or nothing.